By Dr. Ken Broda-Bahm:
When you keep a blog up-to-date through 500 posts, it's inevitable that your peers are going to ask you about it. When I'm asked, by attorneys or by fellow consultants, about the wisdom or the practicality of running an original content-oriented blog, I have a simple answer: Don't do it...unless you truly love writing and truly love your subject. Sure it provides good branding, leads to good discussions, and sometimes even generates business. But just as often, the response is unknown. If it were not for the intrinsic satisfaction of having written posts that I consider good and useful, it would be easy to get discouraged or simply worn-out.
As of this 501st post, not yet. When I've reached the previous milestones of 400, 300, 200, and 100, I've shared a "Top 10" look at those posts that Google Analytics tells me are the most popular within the last 100. For this, the half-millennium mark, I want to take more of a "Best of" rather than "Greatest Hits" approach. These are the posts from the first 500 that have given me the greatest satisfaction. They aren't, for the most part, the most frequently-read, but they are the ones that I like the most. Looking at the common factors that link these 10 together, I think it is that these extend beyond just social science and a description of strategies that work. These posts, I think, aim toward what is most human in human communication, and speak to what all this -- persuasion, law, communication, life -- is really for.